Ada Di Palma is an Italian visual artist based in Wales. Working at the intersection between photography and installation, her practice focuses on past events of her subjects, their memories and traumas that re-emerge and manifest as a form of cynical surrealism. Often, her disturbing imagery attempts to conceptualise the repulsion/attraction effect in an attempt to reappraise notions of ugliness. As a woman, mother and visual activist, her practice embraces the causes, concerns and gender issues women are subjected to, and the daily stereotypes which women have to fight against, investigating socio- cultural phenomena which implicate deviant behaviours and identities structures.

New Moons was born in response to the previous Paterfamilias project, a visual investigation that explored the theme of oppression in the domestic sphere, in an attempt to make the feminine resilience prevail and representing a new beginning, the project implementation takes place in conjunction with the abortion laws that trample on women's rights, discussing invasion of woman’s body, the rebellion against the social structure of gender distinctions, the education that we must impart from the earliest ages to prepare the women of tomorrow to fight against male hegemony, in a sort of transmutation of resistance and perseverance for a conscious, solid, social new identity. While Paterfamilias (2022) is the visual analysis of the complications of the patriarchy phenomenon, New Moons constitute the elucidation and inner eclipse that encourage the rebirth of women in a role of advocate of themselves. A woman that abandons the state of vulnerability and staticity in a sort of a trauma recovery from a male dominated experience and which through the acquisition of knowledge, awareness, female union creates a fertile territory for the construction of a more inclusive society.